COUNTING CULTURE (2018-20): A comparative study on UK/Brazil cultural policy (focus on relationship between social development and the creative economy).
LINK TO OVERALL INVESTIGATION ON RELATIVE VALUES: Over the last decade, there has been a strong influence from the UK model for the Creative Industries on policy actions undertaken in Brazil. Counting Culture was set up to raise questions about how far this shared model has been successful in addressing inequalities such as income distribution, gender and ethnicity within the Creative Industry economic sectors in both countries. Led by HERITAGE (Co-Applicant) and VALIATI (Applicant) as part of a British Academy Newton Advanced Fellowship [NAFR1180095], the research has been conducted through a series of guest seminars and semi-structured interviews with key policy leaders in Brazil (Porto Alegre, São Paulo and Rio de Janeiro) and the UK (Glasgow, Manchester, Cardiff and London). The process has sought to characterise how the evolving model of Creative Industries policy is seen in Britain and to trace the impacts of its influence on Brazil. The research is based on an analysis of the connections between policy discourse and practical budgetary actions, labour market strategy, and policy actions aimed at promoting inclusion and reducing gender and ethnicity inequality.